Remote · Worldwide
Shopify conversion, implemented not only reported.
Currently taking on new stores
Freelance Shopify CRO specialist
Shopify stores
Built to convert.
I'm Ahsan. For years I've helped DTC brands turn more of their Shopify traffic into buyers. I find what's costing you sales — and build the fix myself.
Meet Ahsan Trusted by DTC brands across the US, UK & EU
nuuvo sult nootra HUMANTRA NUTBLEND. HER FANTASY BOX HER HAIR EXT
In their words
Trusted by the brands behind the numbers.
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Working with him has been fantastic for our brand. They delivered a blazing-fast custom Shopify theme and continue to handle our day-to-day optimizations, landing pages, and custom feature implementations flawlessly. A truly top-tier Shopify developer who cares about results.
Audley Harrison, Nuuvo Haircare Maintaining high-converting storefront for a salon-grade haircare brand -
We’re continuing to work with Ahsan on ongoing projects, and the reason is simple — he’s dependable, efficient, and a pleasure to deal with. I wouldn’t hesitate to recommend him to anyone looking for a skilled and trustworthy freelance
CoCo Chung, Founder Shopify CRO & UX Optimization for Impulse Theme -
He was fantastic to work with! He handled a wide range of IT tasks for our custom Shopify store and consistently delivered excellent results. Professional, knowledgeable, and efficient — nothing was ever too hard. Highly recommend him for any technical or Shopify-related work.
Jack, BYOB Designs Website Upgrade and SEO Flow -
Excellent technical SEO expertise. Ahsan identified key issues affecting our website, provided practical solutions, and helped create a stronger foundation for organic growth. Highly recommended.
Milly Goldsmith Recovering a fitness brand's organic traffic after a quiet collapse -
Fast and easy to work with. Really professional. Takes your notes into consideration and makes changes really quickly.
Polina Belchez, Her hair extensions LLC Website CRO optimization
About me
The person
actually doing the work.
For over seven years I've helped DTC brands in health, fitness, and beauty turn more of the traffic they already have into buyers. No account managers, no junior hand-offs — when you work with me, you work with me.
I pride myself on building stores packed with performance, accessibility and conversion-focused design elements. These are the details that make the difference — and give your business the edge over competitors.
- 7+
- years in ecommerce CRO
- 50+
- verified Upwork reviews
- Top Rated
- Upwork freelancer
Selected work
Real brands.
A look across recent engagements in health, fitness, and beauty. Hover a piece to see the brand — and the result it earned.
View all case studies Checkout CRO programme
nootra JR DTC Supplement Brand +38% conversion rate Checkout CRO programme View case study → nuuvo AH Premium Haircare Brand hassle free maintenance Theme customization & rebuild View case study → FE RA Hydration made simple +210% organic sessions Technical SEO recovery View case study → CO CO Wellness & Nutrition Brand +29% add-to-cart PDP optimisation View case study → BC SK Beauty & Cosmetics Brand +32% Conversion Rate (CVR) uplift Revamping a feminine wellness storefront View case study →
Services
Build, Optimise & Convert
I offer focused services across the parts of a store that decide whether traffic turns into revenue: conversion strategy, Shopify development, and technical SEO.
01
Conversion-Focused Theme Development
Custom Shopify themes engineered to convert - fast, semantic, and built around the buyers journey.
Why you choose this service
- You want a complete revamp, not another patched-up theme
- You have a Figma design or brand direction ready to build
- Your competitors already run faster, conversion-focused stores
02
Shopify Technical SEO
Fix the technical foundations - crawl budget, duplicates, speed - that cap your organic growth.
Why you choose this service
- Your organic traffic has stalled or quietly declined
- You want to be found by AI engines (AEO/GEO), not just Google
- Google or AI crawlers aren't indexing your store the way they should
03
Shopify CRO
Turn existing traffic into revenue with a disciplined, continuously-tested optimisation programme.
Why you choose this service
- You have steady traffic but conversion rate won't move
- You're done guessing and want decisions backed by real tests
- Paid ad costs are rising and you need more from each visitor
04
Shopify Product Page Development
Fast, persuasive, and built around the buyer's decision journey.
Why you choose this service
- Visitors reach your PDP but rarely add to cart
- Your product story, images, or video aren't selling the value
- Your product pages feel slow or clunky on mobile
05
Shopify Landing Page Development
Purpose-built landing pages that capture traffic and convert to customers. Fast, focused, and aligned to your traffic source.
Why you choose this service
- You're running paid traffic to pages that weren't built for it
- You're launching a product, offer, or campaign that needs its own page
- You want to A/B test landing pages without a developer every time
Direct access to the expert
Let me show you — the thing you can't see.
Send me your store for a free audit. You get the hidden conversion leak found and named — not another list of best practices. If it's not a fit, I'll tell you on the call.
